GOLF CARTS - BACK FROM THE BRINK.
This is a story of a golf cart business that was at the abyss during the last terrible recession. It came back better than ever. Are you a business that has suffered through the flood or the recession or both? This is an inspiring tale and potential guide. A worthwhile, feel good 4 minute video. >>-> MORE >>->
Dated April 14, 2010 Topics: Video
THE INCOME STATEMENT - Wealth generator.
Worth a scan by any student of business. It reminds us what the income statement (aka the P&L) is for and how to use it to improve profits and grow your business. In a nutshell. 3+ minute video. >>-> MORE >>->
Dated January 31, 2010 Topics: Business Strategy, Finance and Accounting, Video
SMALL CHANGES IN MESSAGE REAP LARGE REWARDS
This is an example of how changing a small marketing detail can result in dramatic results. Something as simple as moving from tins to bottles. Perhaps you can learn from this company’s experience. 2 minute video. >>-> MORE >>->
Dated December 8, 2009 Topics: Marketing and Sales, Video
GETTING A FEEL FOR FINANCIAL STATEMENTS
Two great videos. The first gives you a quick overview of financial statement definitions. Then a bit more on what the “Balance Sheet” means, in lay person terms. A second video allows you to learn even more. Only 2-3 minutes each. >>-> MORE >>->
Dated November 7, 2009 Topics: Finance and Accounting, Video
DIRECT MARKETING. A SIMPLE EXAMPLE.
Learn how this woman in Indianapolis grew her business from “zip” to over 450 clients with very few dollars. She did it by using common sense, a couple gallons of gas, and a straightforward process. >>-> MORE >>->
Tags: Video
Dated October 3, 2009 Topics: Marketing and Sales, Video
Go to Trademarks Video
TRADEMARKS AND COPYRIGHTS EXPLAINED
Go to Trademarks Video
If you have been confused about the differences between trademarks and copyrights, this video is worth watching. Learn what each is for and what distinguishes them.
Tags: copyright, intellectual property, patent, trademark
Dated September 1, 2009 Topics: I.P. and Legal, Video
GROUND ZERO FOR SMALL BUSINESS
This is a unique, vivid historical record of the damage to 600 small businesses by the great flood in 2008. It clarifies the heroic battle the “little guys” face after such a calamity. Targeted to people and organizations that might help, this video summarizes the devastation and challenges.
<< CLICK ON IMAGE TO WATCH.
Tags: Cedar, Cedar Rapids, flood, impact, Kurt Warner, river
Dated August 2, 2009 Topics: News, Video
BASICS OF AN EFFECTIVE INTERNET PRESENCE
Use of the Internet is no longer optional. A website has become a fundamental requirement for business. Learn the critical requirements in this best practices overview. Excellent for both those who have or are planning a site. Few businesses do it right!
<< CLICK ON IMAGE (3 minute video)
Wish to learn how to get a web name (fancy word: a “domain”) and create a site on your own for as little as $6-7 a month? Call the SCORE Cedar Rapids area office.
Tags: Video
Dated June 29, 2009 Topics: Internet and Web, Marketing and Sales, Video
DIRECT MAIL POSTCARDS
A Harley-riding business woman and self described cowgirl tells you what she has learned about direct mail to customers. Watch this 2 minute video and get some useful tips.
Tags: Video
Dated May 29, 2009 Topics: Learning and Training, Marketing and Sales, Video
VIDEO LIBRARY - “Hand Picked” & Fundamental
Below are a dozen videos selected for their valuable business tips and example cases about diverse topics. Cash Flow is one of the most critical as is Sales Tracking.
Dated April 1, 2009 Topics: Business Planning, Cash Flow, Finance and Accounting, Management, Marketing and Sales, Video